1. Acceptance of Terms

By accessing or using Clarovates demand generation services, you agree to be bound by these Terms of Service. If you do not agree to these terms, you may not use our services. These terms constitute a legally binding agreement between you (or the organization you represent) and Clarovate.

2. Service Description

Clarovate provides B2B demand generation services specifically tailored for cybersecurity companies, including:

• First-party data enrichment and intent signal analysis
• Multi-channel outbound campaign execution
• Pipeline attribution and ROI tracking
• Marketing and SDR team enablement

Service scope, deliverables, and investment are detailed in your individual Statement of Work (SOW).

3. Client Responsibilities

As a client, you agree to:

• Provide accurate and timely information necessary for campaign execution
• Grant Clarovate access to necessary systems, platforms, and data
• Ensure all provided contact lists comply with applicable data protection laws
• Review and approve campaign messaging before launch
• Make payment according to the agreed investment schedule

4. Payment Terms

Payment terms are specified in your SOW. Unless otherwise stated, monthly services are billed in advance on the 1st of each month. One-time services require 50% upfront payment and 50% upon completion. Late payments may result in suspension of services and incur a 1.5% monthly late fee. All fees are non-refundable except as required by law.

5. Intellectual Property

Clarovate retains all rights to its proprietary methodologies, frameworks, tools, and templates. Campaign deliverables, including messaging, creative assets, and performance data specific to your campaigns, are your property upon full payment. You grant Clarovate a license to use campaign results as anonymized case studies unless otherwise agreed in writing.

6. Confidentiality

Both parties agree to maintain confidentiality of proprietary information shared during the engagement. Clarovate will not disclose your customer data, business strategies, or campaign performance metrics to third parties except as required to deliver services or as required by law.

7. Performance and Guarantees

While Clarovate employs industry-leading practices and data-driven strategies, we do not guarantee specific business outcomes such as revenue, closed deals, or exact numbers of SQLs. Campaign performance depends on multiple factors including market conditions, product-market fit, sales team performance, and pricing. We guarantee only that services will be performed professionally and according to the agreed SOW.

8. Term and Termination

The service term begins on the start date specified in your SOW. Either party may terminate with 30 days written notice. Upon termination, you remain responsible for payment for all services rendered through the termination date. Clarovate will provide all deliverables completed through termination and transfer campaign ownership to you.

9. Limitation of Liability

To the maximum extent permitted by law, Clarovate's total liability for any claims arising from these terms or our services shall not exceed the total fees paid by you in the 12 months preceding the claim. We are not liable for indirect, incidental, consequential, or punitive damages, including lost profits or business opportunities.

10. Compliance and Legal

Both parties agree to comply with all applicable laws, including GDPR, CCPA, CAN-SPAM, and other data protection and marketing regulations. You represent that all contact data provided to Clarovate has been lawfully obtained and that you have appropriate consent for outreach activities.

11. Modifications to Terms

Clarovate reserves the right to modify these Terms of Service at any time. We will notify you of material changes via email. Continued use of our services after changes take effect constitutes acceptance of the modified terms.

12. Governing Law and Disputes

These terms are governed by the laws of the State of New York, without regard to conflict of law principles. Any disputes shall be resolved through binding arbitration in New York, NY, under the rules of the American Arbitration Association.

13. Contact Information

For questions about these Terms of Service, please contact: